Free
All sections included · Built for Shopify
Section Shop
~$29+/mo
Free plan to build · 1 store
GemPages
Competitor pricing is the publicly listed pricing at the time of writing.
| Feature | Section Shop Free | GemPages |
|---|---|---|
| Pricing & plans | ||
| Pricing | Free app — every section in the library is free today | Free plan to build, paid from ~$29/month |
| Store coverage | Works on the store where the app is installed | One store per subscription |
| Workflow | ||
| Approach | Native Online Store 2.0 theme sections, installed by the app | Full page builder with its own visual editor |
| Where you edit | Shopify’s own theme editor, fonts inherited from your theme | Separate GemPages editor with AI layout generation |
| Theme compatibility | Any free or paid Online Store 2.0 theme | Works alongside any theme, pages live in GemPages |
| Ownership & speed | ||
| After uninstall | Sections are theme files — they stay and keep working if you uninstall | Pages are built and served through the app |
| Storefront weight | Self-contained Liquid/CSS, no external scripts on your storefront | Adds builder runtime to published pages |
Where GemPages shines
- AI-assisted page generation from prompts or reference images
- Deep template library aimed at conversion pages
- Fine-grained control over layouts and breakpoints
GemPages offers a free plan to build (publishing limited); paid plans start at about $29/month (public pricing at the time of writing). A subscription covers one store.
The honest verdict
GemPages is a strong choice when the deliverable is a standalone campaign page. When the deliverable is a better storefront on the theme you already own, Section Shop gets you there without a subscription or a second editor.
Try Section Shop freeWhat you get with Section Shop — 56 sections, free
Browse all →
Free Reviews Marquee
39 installsTestimonials & Reviews
Infinite scrolling ticker-style reviews with modern design. Continuous horizontal scroll, pause on hover, customizable speed, and clean card design.
Free Product Gallery
39 installsProduct Showcases
Product with image gallery and thumbnails. Main image display with thumbnail navigation, zoom on hover, and product info section with price and CTA.
Free Rotating Carousel Banner
39 installsHero & Banners
Interactive carousel with JavaScript controls, Ken Burns zoom effect, progress bar, dot indicators, navigation arrows, and touch support. Features autoplay, glass/solid/outline buttons, and smooth slide transitions.
Section Shop vs GemPages — FAQ
What is the main difference between Section Shop and GemPages?
GemPages is a page builder: you design entire pages inside its own editor, and those pages are managed by the app. Section Shop does a different job — it adds ready-made native Online Store 2.0 sections to the theme you already run. You keep your theme, your pages and your editor; the sections appear in Shopify's theme editor and inherit your theme's fonts automatically.
Is GemPages or Section Shop better for Shopify?
Section Shop wins for merchants who want to upgrade the theme they already run — native sections, zero learning curve, free. GemPages wins for dedicated campaign pages built outside the theme, especially if you want AI-generated starting points. Neither replaces the other for every store: the honest answer depends on whether your next project is a standalone custom page or a better storefront on your current theme.
How much does GemPages cost compared with Section Shop?
GemPages offers a free plan to build (publishing limited); paid plans start at about $29/month (public pricing at the time of writing). A subscription covers one store. Section Shop is free to install and every section in its 56-section library is free today — there is no subscription, no per-section charge, and the app carries Shopify's Built for Shopify badge.
Will Section Shop or GemPages slow my store down?
Section Shop sections are self-contained Liquid and CSS installed as native theme files — no external scripts, no iframes, nothing loaded from third-party servers on your storefront. GemPages, like any page builder, renders pages through its own layer, so weight depends on how its pages are built and optimized.
What happens to my pages if I uninstall GemPages — or Section Shop?
Sections added by Section Shop are standard theme files: uninstall the app and they stay in your theme and keep working. With GemPages: pages are built and served through the app.
Can I use Section Shop and GemPages together?
Yes, and many stores do: keep GemPages for dedicated campaign pages, and use Section Shop's free sections to upgrade the theme itself — home page, product pages, FAQ. The two don't conflict, since Section Shop only adds regular sections to your theme.
Who should choose Section Shop instead of GemPages?
Choose Section Shop if you want your existing theme to look custom without a page-builder subscription or a second editor: 56 free sections, one-click installs, native theme-editor customization, fonts inherited from your theme, and sections that remain yours after uninstall. GemPages remains the better fit for: ai-assisted page generation from prompts or reference images.